I don’t know about you, but until lockdown, I did not use TikTok at all! Then, like the rest of the world, I took to TikTok to cure my (many) episodes of boredom. However, back in 2020, TikTok consisted mainly of dances and funny role plays to entertain ourselves and those watching.
The COVID-19 pandemic allowed TikTok to expand until it officially set its own record of the most downloads for a social media app in a quarter, with a solid 315 million, according to Insider. Since then, TikTok has continued to snowball with its viral trends and sounds, and many people have taken a new career path as TikTok influencers since lockdown.
For example, Addison Rae, an American TikTok star, first joined the app in 2019, where she began posting dances and since then has released her own make-up brand, appeared on an episode of ‘Keeping Up With The Kardashians’, and even starred in a remake of the movie “She’s All That” which appeared on Netflix in 2021.